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Devices Used

6. In the year 2010 which of the following devices do you think you will be using frequently (at least once per week) to access the Internet?

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With wireless access the current Next Big Thing, it shouldn't be surprising that 96% (100% UK, 93% USA) expect to be using some form of hand-held device in ten years. Few expect the PC to disappear in the next decade however, with 87% sticking to this model for the foreseeable future (87% UK, 83% USA). We should only expect a few early adopters to be jacking directly into the Net in 2010, with 17% expecting to be using a partially or fully inserted device (21% UK, 14% USA).

This question showed up the largest difference between Britain and America in the entire survey: the amount who expect to be using a set-top box or game console varies greatly. 67% in the UK opt for a set-top box compared to 31% in the USA, and 64% of Britons respondents selected a games console compared to only 10% of Americans. Given the current levels of access via PCs in the USA it could be that Americans see no need for an alternative stationary box, whereas Britons feel the market needs something other than PCs to fill the current gap.

The Americans were more positive about the prospects for devices in public places (79% compared to 62% UK). It could be that there are currently more such devices in the USA so the possibilities are more apparent.

Overall the respondents expect to be using a large variety of access methods on a regular basis. This could indicate either an atypical enthusiasm among the sample or that people won't be tied to one device, willing to swap to the most convenient available means of access in order to connect when and where they want.

[ Sample | Summary | Voting | Access | Devices | Sites | Companies | Conclusion | Appendix ]